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I have a very simple website, why do I need a fancy Content Management System?

Any website over 5 pages can benefit from a Content Management System. Any Company that seeks to enhance customer satisfaction by providing information online can benefit from a CMS. The procedure for building a website is that you select designer to create the layout and graphics for your site, and then add the content within that design, including menu items, and technical Flash effects etc. A major issue is that often your website will then become stagnant if it is not updated consistently. As your company grows and develops, your product offerings, services, and location are likely to change. CMS offers a solution to working with these changes effectively as it eliminates a need to solicit the original designer.  It is easier and more cost effective to simply log onto your website, type in the new information, click Save and have your site updated. It removes your dependence on the Web Designer, allowing you to make changes to your business content any time they are needed day or night, from anywhere in the world. Most businesses depend on their website as a communications channel and the content must therefore be relevant and updated. All the technical details of updating your site are handled by the CMS, so anyone can perform an update of simple information even if they have never heard of HTML, XML, or Java.  The CMS ensures that all pages are consistent in design and layout and will develop all menus and navigation tools. With a CMS, you eliminate high maintenance fees and per hourly rates to update your content online.  Our CMS also includes several modular components which can be switched on and off to match your business needs. A CMS can therefore help develop a more efficient,cost effective business cycle.

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We are a small company, I can get a small designer to do my site for me, why do I need a large professional company to do it?

A website is an integral part of any business, but in the 21st century it is indispensable, and will continue to be so in the future.  In today’s business climate any business not having a professional website is at a competitive disadvantage. Statistics show that Consumers are accustomed to looking for company information on the web. Just as businesses would not trust a non professional to create a first rate advertisement for them, or to control and be responsible for marketing their company to consumers, so too they should not demand any less quality and standards for their website, which is an integral part of Marketing. SugarIslands.com has built websites and provided services throughout the world in highly competitive markets and delivered top class results. This is the same service and support we are bringing to the Caribbean marketplace.

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What about Credit Card fraud and E-Commerce?

E-Commerce is a billion dollar industry that is revolutionizing the way Companies do business, and maximizing sales revenues whilst diminishing overheads for several industries Credit Card fraud occurs both online and offline. Clients will have heard about Credit Card skimmers that allow dishonest sales staff to swipe the information from a credit/debit card for illegal use.  This also happens in the real world and not only electronically. It must be made clear that Electronic credit card transfers over the internet should not be viewed as a system in which fraud occurs immediately.  Procedures and systems are put in place to provide the best possible security. SugarIslands.com has great experience in the E-Commerce sector and we have integrated E-Commerce into our Content Management offering. We employ secure and trusted Payment Gateways, as well as integrating with 3rd Party payment centers for clients that are unable to get an Internet Merchant Account through a local bank. All our E-Commerce pages are secured with 128-bit encryption to ensure that data transferred is not open for view by external parties to the payment fulfillment process. Our systems are secure, and we have excellent relations with foreign banks and an understanding of the popular payment systems in use today. Take your business to the next level and experience the benefits of the Global marketplace. Sugarislands.com can help you deliver quality E-Commerce facilities to your customers today. If you don’t take the first steps to enhance your services, the competition certainly will.

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I've heard that dynamic sites are not indexed by search engines!?

There are different types of search engines, the type this myth refers to are Crawler search engines such as Google. These search engines create their listings automatically. The search engine program goes out onto the internet and 'crawls' or 'spiders' the websites for information. These can be body text, headlines, image tags and other page elements.  Whilst a poorly written Content Management System can negatively impact your search rankings, SugarIslands.com's system took search engines into account from its conception, and has followed through with it's design, taking major crawler based search engines into account. We have had two sites listed in the top 10 rankings on Google for their keywords, and therefore have undisputable proof that our CMS system does not hamper search engine listings. Search Engines can search dynamic sites, if certain steps are taken to make the site content visible to the search engines. A service that Sugarislands.com provides.

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What is Flash and why should I have it on my site?

Flash is a technology created by Macromedia which is supported by over 90% of web browsers in use on the internet today. It allows designers to deliver rich, interactive graphics to website visitors with visual special effects that simply aren't possible with text and images. You can think of it as Microsoft PowerPoint presentations for your website. Here's what Macromedia has to say about Flash: "Macromedia Flash MX 2004 allows designers and developers to integrate video, text, audio, and graphics into immersive, rich experiences that deliver superior results for interactive marketing and presentations, e-learning, and application user interfaces. Flash is the world’s most pervasive software platform, used by over one million professionals and reaching more than 97% of Internet-enabled desktops worldwide, as well as a wide range of devices" The top navigation section of SugarIslands.com's website, with the hummingbird is an example of good use of Flash to enhance a site's design. SugarIslands.com uses Flash in most of our sites to provide a visual edge and to improve the site's attractiveness. Our Flash developers are quite experienced in using just enough to enhance a website, without making the page too graphic intensive.

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What technologies do you use.

Our CMS runs on our server network on MICROSOFT Windows 2003 Server, Coldfusion MX on the JAVA J2EE Enterprise platform and MICROSOFT SQL Server as our basic software foundation. Our CMS is written in Coldfusion and integrates with MICROSOFT SQL Server to provide robust reliability and scalability to our clients.

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